Chatcast Blog
Insights on conversational commerce, AI shopping, and the platform shift to agentic experiences.
The Platform Shift to Agentic Commerce: Why Early Adopters Win Everything
Every major platform shift in ecommerce follows the same pattern: early adopters capture disproportionate value. We're in that transition period right now with AI shopping.
AI Agents Are the New Google: Why Your Brand Needs an AI Representative
58% of consumers now use AI tools instead of search engines for product recommendations. If your brand doesn't have a conversational presence, you're invisible.
Conversational UI vs Chatbots: Why Most People Get This Wrong
Conversational commerce isn't about adding a chatbot to your website. Learn the fundamental differences between chatbots and conversational UI infrastructure.
Build vs Buy: The Real Cost of In-House Conversational Commerce Infrastructure
That 'three-month MVP' will take 12+ months to reach production quality. Here's why buying infrastructure beats building it—even for technically sophisticated organisations.
Why Your Static Website is Bleeding Revenue: The Intent Blindness Problem
Your beautifully designed ecommerce website has a fundamental flaw—it's blind to customer intent. Learn how conversational UI transforms static catalogues into intelligent shopping experiences.